CallOne platform.
Six very different pest control businesses.
Call and Crawl is built around how pest control actually runs — and pest control does not run one way. A one-truck owner-operator answers her own phone. A five-truck regional shop has an office manager and a dispatcher. A commercial specialist lives inside bait-station audit cycles. A termite outfit runs inspection-to-bond-to-renewal. A wildlife operator works emergencies. A mosquito crew runs a seasonal subscription. Here is how the platform meets each one.
You are under the house when the phone rings. And the next one. And the one after that.
You run one truck. Maybe two. You are under the house at 11am when the phone rings, at a Rotary lunch at 12:30 when the next one rings, and driving to the dump at 3:45 when the third one rings. Your wife answers the line when she can. Your voicemail catches what she cannot. You know — because the data is brutal — that most of those missed calls never call back.
- Voice AI answers every call while you are on a job, in a crawlspace, or driving. It books the appointment into your calendar and texts you a summary before you finish the stop you are on.
- Missed-call text-back fires on the rare call Voice AI cannot handle, so the caller gets a response in under ten seconds.
- Conversation AI answers the form-fill that came in at 10pm from the homeowner with the yellowjacket nest, qualifies the lead, and books the inspection for Thursday morning.
- Recurring accounts re-invoice themselves. Review requests send themselves. Quarterlies remind themselves. You do the work. The platform does the paperwork.
Your office manager is juggling the phone, the schedule, and three open complaints at once.
You run five to twenty techs. Residential and some light commercial — HOAs, apartments, the occasional restaurant. Your office manager is juggling calls, scheduling, invoicing, complaints, and callbacks. Techs are texting her jobs from the truck. You are trying to figure out if you need to hire a second office person or if there is a better system.
- Voice AI handles the easy calls your office manager was handling — reschedules, hours questions, quote ranges — so she can focus on real problems.
- One unified inbox across phone, SMS, email, Facebook, and website chat so she triages from one screen.
- Pipeline visibility into every open lead, pending proposal, and callback — without walking to her desk.
- Route-day calendars, tech assignments, and automated confirmations tighten the schedule enough that the office person is not your bottleneck.
When the health inspector walks in, the pest log needs to exist and be up to date.
You service restaurants, warehouses, schools, healthcare, property management portfolios. Your customers care about one thing when the inspector walks in: does the pest log exist and is it up to date. Your sales cycle is long (RFP, walk-through, proposal), your contracts are annual, and your work is defined by bait routes and audit preparation.
- Digital service records with photos, notes, and product docs attached to the customer record — hand the manager a branded portal link they show the inspector on a tablet.
- Commercial sales pipeline — RFP received, walk-through scheduled, proposal sent, follow-up at 7 and 14 days, won or lost.
- Document signing closes the annual agreement without printing anything.
- Automated recurring invoicing handles monthly billing. Renewal nudges fire 60 days before the contract expires.
Spring swarm season makes or breaks your year. Miss no calls.
You do termites — inspections, bonds, treatments, renewals. Maybe also moisture, vapor barriers, and WDI real estate inspections. Your tickets are $1,500 to $5,000 and up. Your sales cycle is inspection → proposal → treatment → annual renewal. Spring swarm season makes or breaks your year.
- Swarm-season inbound calls answered 24/7 by Voice AI, which qualifies the lead and books the inspection. In April, no call goes unanswered.
- Inspection-to-proposal workflow: tech files from the truck, the proposal generates, the customer gets an e-sign link, a follow-up drip fires if they do not respond.
- Termite bonds renew automatically — reminder 60 days out, payment link 30 days out, renewal processed, new bond docs generated.
- Realtor-referral pipeline and affiliate tracking turns your real estate relationships into a trackable channel, not a hope.
Every call is an emergency. Every customer is upset.
You do raccoons in attics, bats in soffits, squirrels chewing wires, birds in vents. Every job is an emergency. Every customer is upset. A good number involve homeowner insurance. You run hybrid — some general pest, some trapping, some exclusion work. The phone rings at 6am and 10pm more than any other time.
- Voice AI is staffed 24/7 for emergencies — configured to recognize wildlife keywords (bats, raccoons, squirrels, “scratching in the wall”) as high-priority triggers that transfer to you or dispatch immediately.
- Conversation AI qualifies homeowner-insurance scenarios and routes them to a separate pipeline for documentation-heavy jobs.
- Post-job follow-up captures reviews while the story is still fresh — wildlife customers tell the best stories, and good reviews here drive more calls than anything else.
- Re-engagement drips focus on converting one-time wildlife customers into general pest quarterlies or seasonal exclusion inspections.
Your season is April through October. Weather drives your schedule.
A rainy week means reschedules, a hot dry week means capacity problems. Subscribers pay monthly for a misted backyard. You add services in season (tick treatments, Japanese beetles, wasp abatement) and sleep in December.
- Subscription management handles monthly recurring billing, auto-renewal, and pause-over-winter without manual tracking.
- Weather-reactive broadcasts go out when the forecast flips — “moving Tuesday routes to Wednesday because of rain” blasts every affected customer at once.
- Seasonal funnels prebuilt for early-bird signup (March), peak-season referrals (July), and end-of-season saves (October).
- Conversation AI handles the 80 percent of inbound messages that are “when is my next spray” so your operations person handles the 20 percent that actually need them.
Pick your scenario. Book the demo.
Whichever shape your pest control business takes, Call and Crawl has a prebuilt setup that gets you to value fast. The platform is the same; the configuration meets you where you are.